Theory of Shred

Hi, I’m Joe from the Harbor Area of Los Angeles, CA. Growing up I developed a passion for skateboarding, surfing, cars, motorcycles, and art. My initial career in special effects makeup was a major milestone, but I eventually pivoted to focus more on my true passions.

During this transition, I discovered the world of photography, which felt like the perfect fit for me. In action sports, the blend of triumphs and setbacks drives a continuous pursuit of improvement a concept I call “Theory of Shred.” It’s all about embracing both the highs and lows as we strive for progress.

Welcome to my journey where passion and perseverance shape everything I do.